Health care industry
Staying ahead in discovering, developing and successfully marketing innovative products to cure or diagnose diseases is the challenge of pharmaceutical companies. The window of opportunity is becoming smaller to search for ways to increase productivity, decrease costs, and develop new treatments.
Research innovation and drug development must be supported by efficient processes. New ways have to be found to influence key determinants of productivity.
The competition for the share of physician's mind is intense. The management of the market place has to go new ways. We see the evolution of pharmaceutical marketing strategies which tie technological changes and e-health options.
We offer innovative solutions to help solve current and future business issues in the following areas:
Knowledge management
 Knowledge transfer and retention
 KM strategy and concept development
 KM project implementation
See also our 2011 article on Success factors of KM project in health care organizations (in German)
Communications / new media
 Internet presence concepts and audits
 Targeting selected audiences
    Young scientists
    Specific physician groups
    Research community
 Internet and Intranet governance implementation
Organizational development / Project management improvement
 Change management concept development and implementation
 Project or initiative portfolio management
 Integrated project management training
 Team collaboration assessments and improvements
Business development
 Marketing research training
 E-health care trends opportunity assessments
 Market potential assessments
Crisis management
 Crisis prevention planning
 Business continuity planning
 Ad-intermin crisis management
 Crisis communication management
Supply chain management
 Risk optimization
 Process alignment and reengineering
 Performance Management
 Alignment of the Organization
 Implementation of Continuous Improvement Program
 Leading change processes parallel to supply chain changes
IT
 Intranet value enhancing programs
 Requirements assessment
 Behavioral change management / User support
Sales force collaboration optimization
 Know-how transfer from the sales field
 Collaboration and work support coordination
 Access optimization for critical documents
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